Canadian operator Bell Mobility has selected mobile personalised applications provider Bridgewater Systems to support the rollout of its HSPA network.  Bell Mobility will deploy Bridgewater Service Controller and Subscriber Data Broker in an effort to meet growing demand for mobile data services from consumers and enterprise customers. Bridgewater’s solutions will enable Bell Mobility to scale mobile broadband services, manage subscriber data in real time and deliver personalised services.

Bridgewater Systems (TSX: BWC), the mobile personalization company, today announced that Bell Mobility (TSX: BCE) has selected the Bridgewater(R) Service Controller anchored by Bridgewater's Subscriber Data Broker (TM) to support the rollout of its new national HSPA service for consumers and enterprises. The network, which launched last week, is the largest, fastest and most reliable wireless network in Canada.

News

• Bell is deploying the No.1 market leading Bridgewater Service Controller in its national HSPA network to support growing demand for mobile data services and to enable enterprise customers to manage mobile data usage.

• Anchored by Bridgewater's Subscriber Data Broker, the Bridgewater Service Controller securely authorizes and authenticates subscribers and provides critical accounting functions also known as AAA services. It is an open, standards-based product that is deployed with over 140 service providers globally to enable mobile data services and supports any 3G or 4G network access technology. It allows service providers to:

        -  Rapidly scale mobile data services to millions of subscribers and manage billions of    mobile data transactions with a Tier 1 proven, high performance solution.

       -  Deliver personalized services to attract and retain subscribers. New streaming media, mobile office, and location-based services can be provisioned, modified, and personalized using a unified, real-time subscriber data management solution.

        -  Reduce operating costs by unifying subscriber data, and easily provisioning new subscribers and services without custom integration.

Quotes

Stephen Howe, Chief Technology Officer, Bell Mobility

"Bell is committed to providing Canadians with the broadest choice in high speed wireless services and devices and we are proud to work with leading technology companies such as Bridgewater to deliver superior and personalized mobile services to our consumer and enterprise customers."

David Sharpley, Senior Vice President, Bridgewater Systems

"We are delighted that Bell Mobility has selected the Bridgewater Service Controller and Subscriber Data Broker to support the company's network transformation with an innovative, combined EVDO and HSPA services approach. This win validates our expertise in providing a common subscriber data management, service and policy control platform across technologies."

Tags / Keywords

Bridgewater Systems, Bell Mobility, GSM, HSPA, Service Control, AAA,
Subscriber Data Management, Subscriber Data Broker, Mobile Data Growth, Mobile
Personalization

Links

    http://www.bce.ca/en/

    http://www.bridgewatersystems.com/Service-Controller.aspx

    http://www.bridgewatersystems.com/GSM-UMTS.aspx

About Bell

Bell is Canada's largest communications company, providing consumers and business with solutions to all their communications needs, including Bell Mobility wireless, high-speed Bell Internet, Bell TV direct-to-home satellite television, Bell Home phone local and long distance, and IP-broadband and information and communications technology (ICT) services. Bell is proud to be a Premier National   Partner and the Exclusive Telecommunications Partner to the Vancouver 2010 Olympic and Paralympic Winter Games.

Bell is wholly owned by BCE Inc. (TSX, NYSE: BCE). For information on Bell's products and services, please visit www.bell.ca. For corporate information on BCE, please visit www.bce.ca.

About Bridgewater Systems

Bridgewater Systems, the mobile personalization company, enables service providers to efficiently manage and profit from mobile data services, content and commerce. The company's market leading mobile personalization portfolio provides a real-time, unified view of subscribers including entitlements, devices, networks, billing profiles, preferences and context. Anchored by Bridgewater's Subscriber Data Broker(TM), the portfolio of carrier-grade and standards-based products includes the Bridgewater(R) Service Controller (AAA), the Bridgewater(R) Policy Controller (PCRF) and the Bridgewater(R) Home Subscriber Server (HSS). More than 140 leading service providers including America Movil, Bell Canada, Clearwire, Cox, Hutchison Telecom, Iusacell, Scartel, SmarTone-Vodafone, Sprint, Tata Teleservices, Tatung, Telmex, Telstra, and Verizon Wireless use Bridgewater's solutions to rapidly deliver innovative mobile services to over 150 million subscribers. For more information, visit us at www.bridgewatersystems.com.

Bridgewater, Bridgewater Systems, the Bridgewater Systems logo, WideSpan, Smart Caps, myPolicy, and Subscriber Data Broker are trademarks or registered trademarks of Bridgewater Systems Corporation. All other company, product names and any registered and unregistered trademarks mentioned are used for identification purposes only and remain the exclusive property of their respective owners.