Irish incumbent telecoms operator eircom has launched a new mobile broadband offer, expanding its services beyond fixed broadband and repositioning the company as an integrated provider. Using the WCDMA/HSPA network of its mobile unit Meteor, eircom plans to offer peak download speeds of up to 7.2 Mbps for EUR19.99 initially in Dublin, Cork, Dundalk, Drogheda, Bray, Naas and Newbridge, with over half of the population to be covered by the end of the year.

eircom today announced its entry into the mobile broadband market with the launch of its new eircom mobile broadband product. Coupled with eircom’s existing wide range of fast reliable fixed broadband services, today’s announcement clearly positions eircom as the leading provider of broadband services in Ireland. Whether customers are looking for 3G, DSL broadband, wireless broadband or a combination of all 3 – eircom is now positioned to offer the complete communications solution.

Offering customers increased freedom and flexibility to use broadband when and where they like outside the home eircom customers can avail of eircom’s mobile broadband plug and play product for only €19.99 a month. With the new offer customers will have Free access to eircom’s WiFi in over 1,000 locations across the country as well as a generous 10GB download allowance. Additionally customers will have access to exclusive online content from Setanta Sports including 35 live Barclays Premier League games, 12 live FA cup games and Magners League rugby.

With access to one of the best high speed mobile broadband networks in Ireland, eircom mobile broadband offers download speeds of up to 7.2Mb.

Commenting at the launch, Gerry Culligan, Director of Consumer Market, eircom said "This is a very exciting move for eircom and we are delighted to be back in mobile. As Ireland’s leading provider of broadband services, today’s move puts us in a very strong position. We already provide our DSL customers with fast reliable broadband at home and now with eircom mobile broadband we offer customers increased freedom and flexibility to use broadband when and where they like outside the home in coverage areas. We now can truly meet customer’s individual broadband needs".

Currently eircom customers living in Dublin, Cork city, Dundalk, Drogheda, Bray, Naas and Newbridge can avail of eircom mobile broadband. We will be extending the coverage range to well over half the population by the end of the year.