|Orange launches trials of Read&Go;, the first 3G-connected mobile|
|Thursday, 17 April 2008|
In partnership with five major French newspapers, Orange has launched the trial of Read&Go – the first 3G-connected mobile newspaper kiosk: a new digital terminal with e-paper technology, combining ease of use with a mobile terminal offering the read comfort of paper. Every morning, testers will be able to read news from Le Monde, Le Parisien, Les Echos, L’Equipe and Télérama, refreshed every hour with the latest information from their electronic editions.
For this innovation, Orange has specifically developed Wifi/3G coupled connectivity with a dedicated distribution platform, user interface and browsing capability. Read&Go has a storage capacity of 1 Gb – more than 200 newspapers – and also contains a e-library of thirty or so books (literature, strip cartoons, children's and practical publications, etc.) provided by Feedbooks, Médiatoon (Dargaud, Dupuis, Lombard et Kana) and Mango editions.
Orange and its partners will be running Read&Go trials with around 150 testers recruited from their audiences for a period of two months providing free, unlimited access. In particular, the trials will enable this new screen to be studied as regards use when reading information in mobile situations as well as the ergonomics of the offering and associated terminal.
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