|Vodafone offers mobile TV for EUR 7.50 a month|
Vodafone adds Nederland 1, 2 and 3, RTL 4 and SBS6 to mobile TV offering
As of today Vodafone Netherlands customers can subscribe to mobile TV for a flat fee of € 7.50 a month that enables them to watch the most popular broadcasting stations on their mobiles. As often and as long as customers want. Vodafone also expands its existing TV package for mobile users with the broadcasts of Nederland 1, 2 and 3, RTL 4 and SBS6.
In the train, during the break, in the waiting room or at the beach. Vodafone customers can watch TV on the mobile 24 hours a day for a monthly fixed fee. The extension of Vodafone Mobile TV with Nederland 1, 2 and 3, RTL 4 and SBS6 on top of the already broad range of channels including CNN, RTLZ and MTV, emphasizes Vodafone's leading position in mobile TV. Customers can activate and de-activate the TV subscription on a monthly basis. Customers with no mobile TV subscription can watch a large part of the commercial programmes on demand for 50 Euro cents per 10 minutes.
Graeme Millar, Director Consumer Business Unit Vodafone Netherlands: "Customers want to be in control and flexible in wherever, whenever and whatever they watch on their mobile. Vodafone's mobile TV subscription perfectly matches this demand. Customers always know in advance what they will pay per month, regardless of the length and frequency of their mobile TV use."
Frank Eijken, CCO RTL Netherlands about the co-operation between Vodafone Netherlands and RTL 4: "The integral transmission of RTL 4 programs is part of our multi-media approach in offering our content on regular TV, internet and mobile phones. With this extra distribution channel our viewers can enjoy our content on even more occasions and locations."
Cees de Bruin, Head of Distribution NPO: "This opportunity fits our distribution strategy to optimally reach our viewers and listeners. Obviously we will keep our complete independence with regard to our programs."